SEOShortlist.com

Most chosen

Most popular SEO tools

The most chosen and highest-rated SEO tools, ranked by rating.

16 SEO tools, sorted by popularity

Most complete suite

Semrush Inc.

All-in-one suites4.6

From $139.95/moView

Ahrefs Pte. Ltd.

Best backlink data

Ahrefs Pte. Ltd.

All-in-one suites4.6

From $108/moView

Google Search Console

The free baseline

Google Search Console

Google

Technical & audits4.5

FreeView

Screaming Frog SEO Spider

Screaming Frog Ltd

Technical standard

Screaming Frog SEO Spider

Screaming Frog Ltd

Technical & audits4.5

FreeView

Best value suite

SE Ranking

All-in-one suites4.4

From $52/moView

Best for beginners

Mangools

Keywords & budget tools4.3

From $29/moView

Sitebulb Ltd

Technical & audits4.2

From $13.50/moView

Surfer

Content & AI visibility4.2

From $79/moView

Keywords Everywhere

Keywords Everywhere

Cheapest useful tool

Keywords Everywhere

Keywords Everywhere

Keywords & budget tools4.1

From $2.25/moView

Clearscope

Content & AI visibility4.1

From $189/moView

Serpstat (Netpeak Group)

Serpstat (Netpeak Group)

All-in-one suites4.0

From $59/moView

KeySearch

Keywords & budget tools4.0

From $24/moView

Budget content pick

Frase

Content & AI visibility4.0

From $45/moView

AI visibility specialist

Peec AI GmbH

Content & AI visibility4.0

From $95/moView

Moz (Ziff Davis)

Moz (Ziff Davis)

All-in-one suites3.9

From $99/moView

Lifetime option

NP Digital

All-in-one suites3.8

From $29/moView