Ahrefs
Ahrefs Pte. Ltd.
The backlink king with the cleanest data in SEO.
Ahrefs costs $29/mo for the Starter (monthly) plan.
Price
From $29/mo
Last checked
October 18, 2026
Best for
Link building and competitor research
Category
All-in-one suites
About Ahrefs
Ahrefs built its reputation on crawling the web almost as thoroughly as Google. Its index of around 500 million referring domains leads the industry, and Site Explorer remains the gold standard for analyzing any site’s links and organic keywords. The toolset stays deliberately SEO-focused (no PPC or social tools), the interface is the cleanest in the category, and the free Ahrefs Webmaster Tools tier is genuinely useful for site owners.
The Starter plan is the cheapest paid way in, and Lite on annual billing is the tier most comparisons mean. The AI-visibility answer, Brand Radar, costs a steep $199 a month on top. For link-driven SEO work, this is the one.
Ahrefs pricing
Ahrefs costs $29 per month, or $348 per year on the Starter (monthly) plan. The top plan, Standard (annual), costs $2490 per year. List prices on annual billing. Paying monthly usually costs more.
The plans we track for Ahrefs, with the yearly price next to the monthly one.
Starter (monthly)
- Entry tier for individuals
- Site Explorer and Keywords Explorer basics
- Credit-based usage limits
Lite (annual)
- 5 projects, 750 keywords
- Industry-best link index
- Billed once a year
Standard (annual)
- Content Explorer
- More history and reports
- Brand Radar costs 199 extra
“The tool SEO professionals trust most for the data itself. That means the largest live backlink index in the industry and a keyword explorer that rarely misleads. Less broad than Semrush, more loved by specialists, and the Brand Radar add-on answers the AI question for $199 a month extra.”Checked by our editorial team
Where to get it
From $29/mo
Sign up directly with the provider.
We may earn a small commission through links on this site, at no extra cost to you.
Compare Ahrefs head-to-head
Questions about Ahrefs
More all-in-one SEO suites
View allPros and cons
From our price and feature data. Checked on October 18, 2026.
Pros
- The backlink index covers around 500 million referring domains and leads the industry. Site Explorer is the gold standard for reading any site's links.
- Its keyword explorer rarely misleads and the interface is the cleanest in the category. SEO professionals trust it most for the data itself.
- A free Ahrefs Webmaster Tools tier gives site owners genuinely useful data. Starter is the cheapest paid way in.
Cons
- The toolset stays deliberately SEO-focused. Marketers who also want PPC or social tools in the same place should weigh that.
- AI visibility is not in the base plans. Brand Radar is a separate add-on with its own monthly charge.
Frequently asked questions
Who is behind Ahrefs?
Ahrefs is run by Ahrefs Pte. Ltd. That is the name on your invoice, in the terms and in the company register, while the website itself shows only the brand. If you searched for the company name and landed here, you are in the right place.
Is there an Ahrefs discount?
We don't track Ahrefs coupon codes. The lowest cost is Starter (monthly) at $29 a month.
We may earn a small commission through links on this site, at no extra cost to you. Prices and plans can change at any time; always check current pricing with the provider.